Digital Behavior Analytics
Customer session replays capture interaction data from mouse tracks, touch gestures, clicks and form interactions, helping you optimize CX based on real customer behavior.
Turn customer experiences into actionable data
Sometimes customer feedback isn’t enough. Gleaning insights from cryptic comments can be hard – and taking action can be even harder.
With Verint Digital Behavior Analytics, seeing is believing. Digital Behavior Analytics natively integrates customer feedback and replays for instant clarity and a holistic picture of the customer experience.
Connecting replays to important KPIs allows you to analyze actual customer experiences to quickly uncover pain points that negatively impact digital experiences and conversion.
Plus, Digital Behavior Analytics provides customer experience visualizations to help you replicate obstacles and accelerate internal acceptance so you can find and fix CX issues quickly – even before they become a problem.
Increase conversions, improve experiences, and build loyalty
Digital Behavior Analytics captures millions of clicks, gestures, and taps across your digital assets, visualizing the customer experience and potential ROI for improvements. Scroll and click maps reveal how customers navigate, while conversion maps and form analysis identify where customers struggle or abandon, uncovering opportunities to enhance the experience and boost conversion and loyalty.
Detect struggles in real-time and act in the moment
Extensive visual and quantitative analytics tools allow you to identify anomalies and problem areas, explain where users struggle, analyze problems or hesitation, and uncover barriers to successful conversion.
Now you can interact with a struggling user in real-time and take action to repair the customer experience. Automatically fire an IVA, DBA, and/or Digital Feedback session based on triggers which activate when users experience error messages, lengthy time on page, JS errors, and more.
Voice of the Customer insights
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Schedule a demo of Verint Digital Behavior Analytics today!
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