Claro Brazil Improves Sales Conversions, Increases Net Promoter Score, and Reduces Complaints with Verint

Claro Brazil is a leader in telecommunications in Latin America and one of the largest multiservice operators in Brazil, operating in more than 2,000 Brazilian cities and providing services to more than 96 percent of the population. Daniela Siani Paschoal, Commercial Transformation Manager at Claro, shares how the organization, as part of its goal to improve sales while continuing to deliver superior customer service, uses Verint Speech Analytics at the core of a customer-centric vision and strategy. With the Verint Da Vinci AI-powered business analytics solution, Claro can amplify the voice of the customer and has transformed how it does business. Moreover, further embracing AI to enhance its data, insights, and large-scale analyses, the company significantly enhanced its call analysis accuracy with Verint Exact Transcription Bot, in turn enabling it to make sales calls faster, more agile, and more precise. As a result, Claro’s areas integrated with Verint Speech Analytics improved sales conversions by 7%, raised Transactional Net Promoter Score by 14 points, a 1.5x improvement, and achieved a 22 percent reduction in customer complaints with regulatory agencies.