Company Recognized as a 2016 CRM Watchlist Winner
MELVILLE, N.Y. , March 2, 2016 – — Verint® Systems Inc. (NASDAQ: VRNT) today announced that it has been named a “winner” on the 2016 CRM Watchlist, an award compiled annually by Paul Greenberg—the managing principal of The 56 Group, LLC and author of CRM at the Speed of Light. Criteria for this year’s program required that organizations demonstrate considerable influence with sustainable impact, as evidenced by the value provided to customers and the market in which they do business.
For this year’s list, more than 130 CRM companies were evaluated based on their impact on the market in 2015. Greenberg notes that the benchmarks for inclusion on this year’s CRM Watchlist—in addition to the quality and quantity of competition—were more stringent than ever before.
In his 2016 CRM Watchlist announcement, Paul Greenberg shares, “This was the toughest year ever to win… winners need to be a formidable presence in the market. They must offer great value, not just to the customers they serve, but also to the market they reside in. These organizations also need to exhibit that they are having a sustainable impact on the actual direction that their market takes. Thus, for those considering the purchase of products or services, they must be a more than viable candidate for being the top choice in customers’ arsenals.”
“It’s an honor to be recognized as a winner in this year’s well-regarded CRM Watchlist,” says Nancy Treaster, senior vice president and general manager, strategic operations, Verint Enterprise Intelligence™. “The annual awards program is recognized for its intensive evaluation process, so we’re delighted with Verint’s inclusion, as it reinforces our commitment to helping organizations optimize customer engagement. By providing these companies with best-in-class solutions, we can help them enrich their customer interactions, improve their business processes and optimize their workforce to achieve important strategic objectives.”